About Doug

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So far Doug has created 10 blog entries.

Taste of Saint Lucia

Brief:  Having previously developed a brand and delivered a showcase website for The Taste of Barbados, BlackChilli was approached by the Saint Lucia Trade Export Promotion Agency (TEPA) to put together on a limited budget a one-stop shopping and services portal that would promote the long heritage, stunning beauty and tourism potential Saint Lucia [...]

Cobell

The Brief:  As Europe's leading distributor of high quality processed and concentrated fruit and vegetable juices to the food manufacturing, beverage and pharmaceutical sectors, Exeter based Cobell wanted to raise brand and product recognition for the diverse range it sources and markets and explain how they can be cost effectively used to create colour, flavour [...]

Delivering ‘award winning’ projects

Submissions into key industry award programmes can be the perfect vehicle to gain third party recognition for proactive and noteworthy corporate initiatives, plus subsequently generating positive news coverage – here the BlackChilli Creative Hub reports on Award success – if you require support in promoting and achieving success then don’t hesitate to contact us on 01256 [...]

Spud Muffin

The Brief:  The brief was to develop a totally new visual brand being launched into the fast food, event catering sector that would reflect the high end quality of the planned premium chips and gourmet accompaniment. Solution: Quality and differentiation were vital for this concept as it needed to stand head and shoulders above [...]

The Garlic Farm

The Brief:  To completely re-brand the only producer of all-things garlic in England so that it projected a more sophisticated and consistent image while retaining the ‘home grown’ values of the producer. A public relations campaign for the farm also needed to be planned and delivered. Solution: The re-branding was the initial focus for [...]

Rother Valley Organics

The Brief:  Rother Valley Organics was one of the first organic meat companies to boast that its meat is treated humanely and by selling it direct to customers' doors it went from pasture to plate. What they needed was marketing initiatives including branding, collateral and web design to reflect its high quality product. Solution: [...]

WagerWorks

Brief:  Now a multi-billion pound technology provider within the online gaming industry, WagerWorks was acquired by IGT, an international provider of gaming machines that wanted an online facility. As part of this expansion into a highly competitive market sector, WagerWorks needed to raise its brand awareness and promote its expertise in the online gaming world [...]

Premium Credit

The Brief: Premium Credit is a multi billion pound organisation that specialises in insurance premiums and spreading professional fees within the service sector. Keen to excel as a department and be recognised as a market leader, the Direct Debt Management Services (DDMS) team wanted to create product awareness through direct marketing and media coverage [...]

EntroPay

The Brief: EntroPay is a virtual payment system that can be used to make online purchases wherever VISA is accepted and is popular with the online gaming community due to its secure nature and ease of registration. EntroPay had agreed to sponsor an eGaming Awards event being held at the Natural History Museum and [...]

Brand Box

The Brief:  With constant evolution taking place in the retail sector, BlackChilli was approached to conceptualise and illustrate a unique retail space solution that literally works ‘out of the box’. BrandBox delivers a totally new modular experience that is quite different to the existing inline retail model; and provides maximum flexibility with minimal cost, but [...]

Building Brands

It’s not just about a name or a logo; more the embodiment of the total business ethos. Here at the Hub we’re a team of like minded communications specialists that have come together to champion brand development. We’re all about strong strategic planning with creative design that’s targeted directly at your key audiences. This embraces imagery and the tone of the messages used through to how you operate; all helping build a positive perception about your business.

Responsive Marketing

In today’s fast moving digital age, creating an integrated marketing approach is vital. That’s why we apply our collective expertise across all communications disciplines. Everything we do is designed to solicit a positive response for you from your customers – resulting in generating increased awareness and business for you.

Advice

Boasting many years of collective experience working for start-up SMEs through to international PLCs we can quickly understand your business position and then assist by providing strategic advice about how to implement change that will ensure you engage with your customers and grow your business.

Noise

Reaching your customers with the right messages is vital. Our skill is making your business stand out from the background noise by drafting copy that works and placing it where it’s read. Be it for social media, a dynamic new website, securing editorial coverage through placed articles or news releases, dynamic brochure copy, or electronic newsletters, we can deliver.

Design

Creating a look and feel that positively portrays your business speaks volumes about you, that’s why we deliver creative solutions that make our clients stand out. Design is at the core of everything we do, but importantly each element is reliant on those around it but collectively take the overall perception of your business to the next level. It’s about implementing an integrated solution that’s reflected across all creative and communications aspects.